Blake Lyon

Investing Profile

Sweet spot: $1.5M Range: $100K–$5M

Habitat Partners thesis

Investment Focus Supporting founders from Pre-Seed to Series A 1 B2b Software Software that powers retail, e-commerce, marketing, content creation, and financial tools. 2 Consumer Food, beverage, personal care, beauty, 4-wall, and wellness. 3 Frontier Tech Disruptive, sector-agnostic technology businesses often sourced through a personal GP relationship or relationship with Red Antler.

Sector and stage focus

  • Seed: Impact, MarketingTech, Food and Beverage, Analytics, Cosmetics, E-commerce, FinTech
  • general: New York City
  • Pre-seed: Impact, Cosmetics, MarketingTech, Analytics, Food and Beverage, E-commerce, FinTech

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