Keelby Tiellery Lascurain

Ignición Empresarial thesis

INVESTMENT CRITERIA FINANCIAL CHARACTERISTICS Recurring revenue model 3+ years of profitability BUSINESS DYNAMICS Stable and growing industry Business-to-business model Service and / or software product Fragmented competitor set COMPANY ATTRIBUTES Clear value proposition Committed middle management Diversified client base High customer retention Investment Criteria

Sector and stage focus

• general: Diverse Investors, Investors who were founders
• Pre-seed: Food and Beverage, Real Estate/PropTech, AgTech
• Latin America: LatAm

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