BrandProject

BrandProject investment thesis

Founder Q&A What do we look for? We invest in founders building category-defining consumer companies grounded in real customer insight. We look for large, outdated, or frustrating markets where a better product, experience, and brand can meaningfully improve how people live. The strongest opportunities combine a founder’s obsession with understanding the consumer need, early signs of product-market fit, and the potential to build an enduring brand. If you are building a category-defining brand, we would love to talk. How do we invest? We invest at the pre-seed and seed stage, often leading or co-leading, backing founders early as they shape product, brand, and go-to-market. Our initial check size ranges from $500K to $3M across a range of stages, from pre-revenue to fast-growing seed. We a

BrandProject team (4)

Partners and principals at BrandProject:

• Andrew Black — sweet spot $100K
• Manica Blain — sweet spot $100K
• Andrew Bridge — sweet spot $100K
• Hayden Williams — sweet spot $100K

BrandProject portfolio companies

Companies listed on BrandProject's public materials include: Investments, Approach, Team, News, New Investments, ideas@brandproject.com, Press, press@brandproject.com, Investors, Investors — Studio + Fund I, Investors — Fund II, Toronto, Canada, Filter.

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